Concept & Strategy
NOCTRA is a luxury drinks concept built around contrast, atmosphere, and status signaling.
The identity system was designed for high-impact shelf presence and strong social-first storytelling with premium packaging direction.
Visual Direction





NOCTRA
Brand Identity & Packaging
Brand identity and packaging art direction for a premium drinks product line.
- TypeLuxury Beverage Brand
- RoleBrand Designer
- Timeline5 Weeks
- StackFigma, Illustrator, Photoshop
- StatusCompleted
- DeliverablesLogo / Packaging / Social Assets

